Daily Archives: Monday, April 23, 2012

“Where Did Everybody Go?” – a special from Changing Gears

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From Meg Cramer, PIN analyst with Changing Gears: This week, Changing Gears will air “Where Did Everybody Go?,” an hour-long special inspired by the PIN-sourced “Midwest Migration” project. The special examines some of the dynamics of Midwestern out-migration, and the challenges the region faces when it comes to keeping young, talented people from leaving. The… Read more »

When it comes to journalism and engagement, the dirty word is…

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When a newsroom decides it wants real engagement with the audience, the next question is: “How do we make it happen?” The answer can be boiled down to one word: Campaign. That word makes most reporters/editors squirm, as thoughts of marketing (an advertising campaign) or partisan politics (the campaign to elect X) come to mind. But… Read more »